Phuket intelligent spas publishes first global spa benchmark report
Intelligent Spas published the first-ever Global Spa Benchmark Report which presents a plethora of financial statistics for the global spa industry and includes breakdowns of key performance indicators by region for the Americas, Europe, Middle East/Africa and Asia Pacific.
This unprecedented statistical report contains over 1,850 spa industry benchmarks relating to revenue, expenses, visits and employment, with many topics showing historical data available from 2005 to 2008, plus forecast data for 2009 and 2010. The benchmarks are comparable across the entire spa industry due to the consistent methodology implemented and the some of statistics and benchmark ratios featured in the report include:
- Treatment Room Occupancy
- Average Treatment Rate
- Average Revenue per Visit
- Revenue per Available Minute
- Therapist Productivity Rate
- Repeat Visitation Rate
- Capture Rate of Hotel Guests
- Breakdown of Total Revenue including retail revenue
- Breakdown of Total Expenses
- Visitor Profiles by Gender, Age and Residence
The comprehensive report also presents a collection of other spa industry intelligence including:
- Spa business models describing ownership, business structure, management structures.
- Spa infrastructure covering spa size, space breakdown, treatment rooms and stations, standard support facilities versus water-based support facilities.
- Spa menus such as variety of hydrotherapy and water-based treatments offered and the range of treatments practiced.
- Spa industry trends relating to clients and products.
Tags : Benchmark Industry, benchmark report, Financial Crisis, global spa, Phuket intelligent

